New Horizon Media Group - Blog

If you're a landscaper trying to book more jobs and grow your business, you already know that great work speaks for itself. But here’s the thing—if no one sees your work, they’re not calling you. The best landscapers aren’t just good at what they do—they know how to market themselves, build a strong brand, and follow up with leads the right way. Let’s break down what you need to be doing to stand out, get more jobs, and grow.  1. Build a Strong Brand That People Recognize Branding isn’t just a logo—it’s how customers remember you and why they choose you over the guy down the street. If you want more referrals and repeat clients, you need to look professional and be easy to find. Get a solid, professional logo that represents your business Be consistent with your colors, fonts, and style across your website, social media, and marketing Have a memorable name and slogan that sticks in people’s heads Show up online with an updated website, active social media, and a Google Business Profile Branding makes people feel like they’re hiring a professional, not just some guy with a truck and a mower. If you don’t take your business seriously, why should your customers? 2. Use High-Quality Before & After Media Landscaping is all about the visual transformation. If people can’t see the kind of work you do, they’re not going to hire you. Get professional photos of your best projects Use drone shots and video to show full property makeovers Post time-lapse videos of your projects from start to finish Share this content everywhere —your website, social media, and Google Business Profile Potential customers want to see proof that you do great work. High-quality media builds trust and gets people excited about hiring you. 3. Get More Business with Strong Testimonials Happy customers are your best sales tool. If you’re not getting reviews and testimonials, you’re making it harder to book jobs. Ask for a review immediately after finishing a job Feature testimonials on your website and social media Turn reviews into case studies —tell the story of a big transformation you did And if you really want to stand out, ask a happy customer to record a quick video testimonial . It’s way more convincing than a written review. 4. Use a CRM to Track Leads & Automate Follow-Ups One of the biggest reasons landscapers lose business is because they don’t follow up fast enough. A Customer Relationship Management (CRM) system helps you stay organized and close more jobs. Respond to leads immediately with automated emails and texts Keep track of every lead and follow-up so nothing falls through the cracks Send reminders and special offers to past clients so they hire you again A good CRM makes sure you stay in front of potential customers , so they don’t forget about you and hire someone else. 5. Follow Up Like a Pro to Book More Jobs You’d be shocked at how many landscapers lose jobs simply because they don’t follow up. People get busy, forget, or get distracted—you need to remind them why they reached out in the first place. Call or text back fast —the sooner you respond, the better Follow up multiple times —don’t assume they’re not interested just because they don’t respond right away Make it easy to book —send a scheduling link or a simple text to lock in the job If you don’t follow up quickly, someone else will. And that’s how you lose business. Here’s How to Put It All Together Branding, media, and strong follow-ups aren’t just nice extras—they’re the difference between staying booked or struggling to find work. Most landscapers are great at their craft, but marketing and lead management is where they drop the ball . That’s where we come in. At New Horizon Media Group , we help landscapers: Get a professional brand and logo that makes them stand out Use high-quality media to showcase their work and attract more leads Set up automated follow-ups and CRM systems so they close more jobs If you’re ready to take your landscaping business to the next level, let’s talk. Put these systems in place, and you’ll start booking more jobs, making more money, and building a business that lasts.

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Website Packages Comparison Choosing the right website package is crucial for effectively representing your brand online and achieving your business goals. At New Horizon Media Group, we offer two comprehensive website packages tailored to meet different needs and budgets: the Semi-Custom Website Package and the Full Custom Website Package. Semi-Custom Website Package - $2,997 Overview: The Semi-Custom Website Package is designed for businesses that need a professional online presence quickly and cost-effectively. This package utilizes high-quality templates customized to match your brand's colors, logo, and style. Includes: Initial Consultation: Understand your business needs and goals. Template-Based Design: Selection of a high-quality template, customized to reflect your brand. Content Integration: Up to 5 pages (Home, About, Services, Blog, Contact) with client-provided text and images. Basic SEO Setup: On-page SEO, keyword optimization, and meta tags. Responsive Design: Mobile and tablet optimization. Contact Form and Google Maps: Setup of a contact form and integration of Google Maps. Social Media Integration: Links to your social media profiles. Google Analytics Setup: For tracking site performance. Training and Support: One-hour training session and 30 days of email support post-launch. Best For: Small businesses or startups Businesses needing a quick online presence Companies with limited budgets Full Custom Website Package - $4,897 Overview: The Full Custom Website Package is perfect for businesses seeking a unique, highly-tailored online presence. This package offers custom design and development from scratch, ensuring every aspect of the website aligns with your brand identity and business objectives. Includes: Comprehensive Consultation: In-depth analysis of your business needs, goals, and target audience. Custom Design and Development: Unique design created from scratch with unlimited revisions during the design phase. Content Creation and Integration: Up to 10 pages with professional copywriting and high-quality images or custom graphics. Advanced SEO Setup: Comprehensive on-page SEO, keyword research, meta tags, alt texts, and SEO-friendly URLs. Responsive Design: Custom responsive design for all devices. Advanced Features: Blog setup, booking systems, e-commerce capabilities, or membership areas. Interactive Elements: Custom forms, interactive maps, sliders, and multimedia integration. Google Analytics Setup: For tracking site performance. Ongoing Support: 90 days of priority email support and one major content update within the first 90 days. Best For: Established businesses looking for a unique online presence Companies requiring advanced features and custom functionalities Businesses aiming for a strong competitive edge online How to Choose the Right Package  Consider the Semi-Custom Website Package if: You need a professional website quickly and within a budget. Your business requires a straightforward online presence without extensive custom features. You are comfortable providing your own content and images. Consider the Full Custom Website Package if: You want a unique, tailor-made website that stands out from the competition. Your business needs advanced functionalities such as e-commerce, booking systems, or custom forms. You require professional content creation and ongoing support to ensure your website evolves with your business. Next Steps: Ready to take your online presence to the next level? Contact us today to discuss your specific needs and determine which package is the best fit for your business. Let's build a website that not only meets your expectations but exceeds them.

2D floor plans provide a clear and detailed layout of the property, which can be especially helpful for potential buyers who are unable to visit the property in person. Here are four reasons why you should include 2D floor plans in your listings: They provide a clear understanding of the property layout: 2D floor plans provide a detailed view of the property layout, including the location of rooms, hallways, and staircases. This can help potential buyers to envision how they would use the space and how their furniture would fit in the rooms. They help buyers compare properties: By providing a detailed view of the property's layout, 2D floor plans allow buyers to compare properties and make an informed decision about which one is the best fit for their needs. They help buyers with spatial awareness: 2D floor plans can help buyers understand the proportion of the rooms and the overall flow of the property, providing a better understanding of the property's layout and how they can use the space. Incorporating 2D floor plans in your listings can help potential buyers to envision the property's layout, which can help them make a more informed decision. At New Horizon Media Group, we understand the importance of showcasing properties in the best possible light, and we highly recommend including 2D floor plans.